From the category archives:

Twitter

Seven First Steps in Twitter – 1: Strategy

8 September 2010

So what do you want to use Twitter FOR? In its purest form I find that twitter is good for: Listening Being Human Talking to People Linking to other things on the Web There is also a longer ‘what is Twitter useful for’ post here, looking at the question in more detail. All the uses [...]

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How to work out the size of your audience on Twitter in 4 Steps

7 September 2010

Today the Fresh Business Thinking website published an article of mine entitled “Twitter is a Serious Business Tool” which has received more than a little interest, which is great. Over the next days I’m going to elaborate on some of the ideas in the article, and I’ve started with this one because it has raised [...]

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Seven First Steps to Take on Twitter

4 September 2010

Many people have difficulty knowing where to start with twitter and can easily become discouraged because the interface is not intuitive and you can end up shouting in a barrel! Last February I gave a workshop on twitter which made these suggestions, and you may find them a useful starting point. Have a strategy you [...]

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To Tweet or Not to Tweet for Construction Professionals

26 August 2010

This afternoon I received an email to tell me that Slideshare, the leading site for sharing Powerpoint presentations online had featured the presentation below on their front page. Within a few hours it has had an extra 400+ views. As it six months since I gave the presentation and a number of people have exclaimed [...]

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How to manage following thousands of people on twitter

25 August 2010
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I had a great reply from Cindy Frewen Wuellner over on this post and thought it was a good topic for another, so here goes. Cindy’s question was that to do with having trouble following over 4500 people and keeping up with them all. At my suggestion she took a look at Refollow as a [...]

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Turn off Tweeting Via Linkedin – Screencast

20 June 2010

Do you find twitter updates swamping your linkedin homepage? Here’s how to turn them off. Also if you’re a discerning twitter user and want to be more discriminating in how you update your linkedin status, the screencast also shows you how to change your twitter settings on linkedin. You can also view this video on [...]

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Using Pull Marketing on Twitter (and how Push marketing won’t work)

31 May 2010
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You may have noticed from my last post that Linkedin is very like face-to-face networking in some ways. You’re not going to walk right up to a stranger and offer them your services (or shout at them for that matter). Instead you wait to be introduced. Polite. Today I’m going to talk about Twitter, and [...]

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A Very Innocent Rabbit

19 April 2010
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A funny thing happened to me on the way home from work on Friday. I was innocently scanning the stream of people I follow on twitter when I noticed that @Innocentdrinks (the makers of the lovely Innocent smoothies my son loves so much) had a new ad, so iPhones being what they are, I clicked [...]

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Why do some people automate their tweets? Misses the whole point of Twitter for me!

14 April 2010
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The title to this post is a tweet by Mark Waddell sent on to me by Keith Kelly who thought I might be able to answer it, so I thought I’d let you know my response and see what you thought as well. There are some times when automating tweets makes sense… 1. You want [...]

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Screencast – MrTweet Communities a Phishing Scam?

31 March 2010

Have you received a direct message on twitter like this: “I think you have great ideas for the xxx community. Check this out: [LINK]“? I thought I’d click the link to see what happened, and it wasn’t what I expected. Mr Tweet appears to be using only these DMs to publicise its new communities. The [...]

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